Wednesday, May 20, 2009

Don't forget the positive vision: cycling as safe and convenient

Tonight's Ride of Silence in Singapore and Worldwide is an important event to raise awareness of the need to make cycling in Singapore much safer.

But as we pay our respects to those who have been killed or injured, let's not forget that we have a positive vision for cycling. Riding a bicycle can and should be safe and convenient for ordinary people, not just heroic athletes in lycra and helments.

A post today at Streetsblog asks if pro-cycling organisations are making a mistake to emphasise the danger so much. Dutch and Danish bicycle promotion efforts make bicycles seem fun, easy to use and safe (see the bike promotion poster below from the Netherlands).

Let's work towards the day when we can truthfully promote cycling in Singapore in the same way.

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